> ## Documentation Index
> Fetch the complete documentation index at: https://docs.atllasx.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Automatic Retries

> Re-dial customers who didn't pick up — and how Atllas makes sure every cancellation gets its call.

**Off by default.** If a recovery call goes unanswered, Atllas can automatically try again a limited number of times before giving up, instead of treating the first missed call as the end of the story. First-attempt pickup rates are typically well under half, so a second (or third) attempt meaningfully improves how many cancelling customers are actually reached.

<Note>
  Retries are configured per campaign from the campaign editor's **Missed Call
  Retry** panel: turn it on, set the minimum gap between retries (1–720
  minutes; the default is 2 hours), and choose how many additional
  attempts to make after the first missed call. The panel's setting is what
  governs your campaign — switching it off stops retries for that campaign
  even if retries were previously enabled for you by the Atllas team.
</Note>

When enabled:

* Atllas re-dials a customer who didn't pick up, making the **additional attempts** you configure after the first missed call (up to 5 additional attempts — six total including the first call, the same range as regular campaigns)
* Each retry still respects your campaign's configured **calling hours** — retries never call outside the same window your regular calls do
* Before ever re-dialing, Atllas re-checks the subscription with your billing provider. If it's since been resubscribed, un-cancelled by you or the customer, or the billing period has already ended, the retry is skipped and the enrollment is parked instead — Atllas never calls about a cancellation that's no longer current
* If the customer is reached and the call ends in any outcome — saved, declined, or (for fully-ended subscriptions) a resubscribe link sent — no further retries happen. Only a genuinely unanswered call schedules another attempt
* Once the maximum number of attempts is used up without an answer, Atllas sends **one last-resort offer text** so the customer still receives the offer they were never reached about — see [Offer Texts](/docs/revenue-recovery/the-call/offer-texts). After that, the cancellation proceeds as normal

## Making sure every cancellation gets its call

Normally the first win-back call goes out within about a minute of the cancellation. Occasionally that very first call can't be placed right away — a momentary hiccup reaching your calling provider, for example. When that happens the enrollment shows an **awaiting call** indicator on your Revenue Recovery home so it's never invisible, and Atllas automatically retries placing that first call in the background (re-checking the subscription first, exactly like the retries above, so a customer who has since resubscribed or been un-cancelled is never called). If the call still can't be placed — for instance, the number isn't eligible to be dialed — the enrollment is flagged for you under [Needs attention](/docs/revenue-recovery/analytics/overview#needs-attention) rather than left stuck. This runs whether or not Automatic Retries is enabled.