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By default, a campaign dials all contacts as fast as possible once launched. Pacing and scheduling let you spread calls over time and restrict them to appropriate hours.

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Send Timing

When creating a campaign, you choose when to start it. The labels shown depend on whether Campaign Pacing is enabled: Without pacing:
  • Send Immediately — calls begin as soon as you launch
  • Schedule for Later — calls start at a specific date and time you choose
With pacing enabled:
  • Activate Now — the campaign activates immediately, but calls are gated by your pacing schedule
  • Schedule Activation — the campaign activates at a specific date and time, then follows your pacing rules

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Daily Call Limit

Set a maximum number of calls per day. Once the limit is reached, the campaign holds further calls until the next active day. This is useful for:
  • Staying within your credit budget over multiple days
  • Matching your team’s capacity to handle inbound responses
  • Avoiding calling surges that look spammy

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Calling Hours

Restrict calls to specific time windows each day. Configure both the hours and the days of the week when calls are allowed. For example:
  • Days: Monday, Tuesday, Wednesday, Thursday, Friday
  • Hours: 9:00 AM – 5:00 PM
Calls outside the allowed days or hours are queued and resume automatically when the next window opens.

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Timezone

Set the timezone for your calling hours. Atllas uses the campaign-level timezone to determine whether a given contact falls within the allowed window. If your contacts span multiple timezones, consider creating separate campaigns per region.

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Combining Pacing Rules

You can use daily limits and calling hours together. For example: dial no more than 100 contacts per day, and only between 10 AM and 4 PM.

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Cancelling a Campaign

There is no pause/resume — once a campaign is running, the only way to stop it is to cancel it from the campaign dashboard. Cancellation is irreversible: any contacts not yet called will be skipped. Calls already in progress complete normally, and all results are preserved. To restart calling on the remaining contacts, duplicate the campaign and launch the duplicate.